We fuse startup thinking and agile methods to help increase customer value, drive operational effectiveness, and thrive in an evolving world. Prototype, validate, and bring your product or service to market—uniting your business knowledge with our innovation expertise to create lasting impact.
Improve the performance of a product or service
- Discover how customers are engaging with a product or service and uncover unmet customer needs
- Create a product development portfolio, clear roadmap, and prioritize projects to drive ongoing innovation
- Make evidence-based decisions with specific KPIs
Launch customer validated products and services
- Leverage employee insights and existing technology infrastructure to find internal efficiencies to get products to market at velocity
- Launch products and services your customers actually want using direct customer insights and feedback
- Significantly reduce risk and save time, money, and resources by going to market with validated prototypes
Build a go-to market plan for your product or service
- Get to market faster with actionable plans and blueprints
- Create solutions you can touch and share with embedded customer insights
- Execute quickly and confidently—no more polished research reports you can’t action or concepts you can’t use
Here’s how we’re driving success for clients by launching new products and services:
• We achieved a 50% customer adoption rate of paperless services for one of the biggest insurance providers is Canada.
• We designed and accelerated the launch of a new global donor program which resulted in a 200% increase in repeat giving for one of the world’s largest charities.
• We engaged and retained high-net worth clients for one of Canada’s leading banks, helping them achieve their goal of offering the best customer service in the industry.
• We helped increase total mobile subscribers by 21% in 2019 for a large Canadian telco by validating and launching a new market opportunity for an underserved audience.